This template outlines the elements of a successful elevator pitch of about 30 seconds, including value proposition and call to action.
Sample text from Elevator Pitch Template:
INTRODUCTION
Say your name, role, and your profession or type of business. For example:
“Hi I’m {Name}, the {title} of {Anytown’s innovative new widget microfactory}.”
VALUE PROPOSITION
Quickly but clearly explain the value your company brings to clients and/or the problems it solves.
“With our new {product/service}, there’s no need to do {unpleasant thing}.”
FUNCTION
Explain what you do as succinctly as possible.
“That’s because {function or feature}.”
HOW YOU’RE DIFFERENT
Make it clear what differentiates you, your product, or your service from the rest of the market.
“People choose us because {innovative feature or service element}.”
BRIEF EXAMPLE MENTIONING TARGET AUDIENCE
Very short anecdote about success in problem-solving for customers.
“We were able to {impressive result} when our client {situation}. It’s a problem many {population or subset} experience.”
CALL TO ACTION
Make it clear what you want the other party to do, such as: connect via social media, make an introduction, attend a meeting about your product or service, invest in your company, use your service, or carry your product.
“I’d love for you to {action}. Thank you so much for your time.”
