BUSINESS PLAN
OWNERS:
Business Name:
Address:
City, State, ZIP:
Telephone:
Cell Phone:
Fax:
Email:
I. TABLE OF CONTENTS
I. Table of Contents [page 1]
II. Executive Summary [page X]
III. Business Description [page X]
IV. Market Analysis [page X]
V. Marketing Plan [page X]
VI. Operations and Management Strategy [page X]
VII. Competitive Analysis [page X]
VIII. Development Plan [page X]
IX. Financial Statements [page X]
X. Attachments [page X]
II. EXECUTIVE SUMMARY
In this day and age, the one thing most people can agree on is that
they occasionally need a drink. Throughout American history, access to
an alcoholic beverage has been of upmost importance. So much so that
people were willing to risk their lives for it in the Prohibition Era.
Things aren’t quite as serious now, as there are bars all over that
people can go to and meet friends, have a good time, and just relax
with their favorite beverage. The bar we will be opening,
{name
of bar}, will be the kind of place where
{kind of atmosphere
your bar
will have}.
We are seeking
{money amount} for
{purposes for the funds}.
We believe
we will be profitable within
{amount of time} because the bar
will
{what you intend to do with the bar to ensure the profit}.
III. BUSINESS DESCRIPTION
We know that people have the option of buying their own beverages from
a grocery or liquor store, but we also know that there are times when
the best option is to go out for a night on the town. That is where we
will come in. Our philosophy is that
{state
the philosophy by which you will run your business}, and we will
operate by that philosophy by
{specific
ways you will reach those goals}.
• • •
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